Penetration Pricing: Advantages & Disadvantages and Use Cases

One of the hardest things for any e-commerce owner is making people aware of your new products or services. Since 17% of consumers value price over personalized experience, corporate values, or convenience, the best strategy to boost sales is to offer the best price. That’s why penetration pricing is a commonly used method of building … Continue reading Penetration Pricing: Advantages & Disadvantages and Use Cases