Prisync | Blog
Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.
Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.
Now, it is a proven fact that prices are the major factor that defines the competition in the ecommerce world. What I mean by defining the competition is; many online retailers dynamically try to cut… Continue Reading
The first thing any business owner or a merchant learns entering the market is that price is never just one particular number. Price is actually such a multileveled matter that, in many ways, sound price… Continue Reading
Willingness to pay (WTP) is the maximum price a consumer is willing to pay in exchange for a product/service. We use this metric to price our products in line with customer expectations and increase the… Continue Reading
Estimated reading time: 7 minutes Table of contents Basket-based pricingCaptive productChannel-specific pricingCommoditizationComparison shopping enginesCompetitive intelligenceCompetitive marketCompetitive pricing / market-oriented pricingCost-plus pricing / cost-based pricing / cost-oriented pricingDecoy effectDropshippingDumpingDynamic pricingEconomy pricingEveryday low priceFlat rate pricingFreemium pricingHybrid… Continue Reading
Price is the amount of money given in return for a product or service. In some cases, it refers to the amount requested by a seller in exchange for the product/service she/he offers. Selling price… Continue Reading
Table of contents What is price escalationPrice escalation through contractsWhat causes price escalationHow to overcome price escalationFinal thoughts When an e-commerce business expands, business owners naturally have more things to consider and one of those… Continue Reading
Estimated reading time: 4 minutes Table of contents What is a price point?ExamplesTakeawaysFrequently asked questions When you're reading business blogs to find the strategies that best fit your business, you often come across a term—price… Continue Reading
You already know that you need to pay careful consideration to how you price your products. With hundreds of e-commerce stores being launched every single day, it’s imperative you stay on top and set competitive… Continue Reading
Table of contents What is the price elasticity of demand?Moderately elasticInelasticHighly elastic8 factors affecting price elasticity of demandIs the product necessary or luxury?Is the product unique or does it have substitute products?Advertising & brandingConsumer habitsPrice/income… Continue Reading
Table of contents What is price index (PI)?Price index calculation for a single productHow to control your positioning in the market?What’s the primary benefit of having PI information?Retrospective analysis will sweep away uncertaintiesQuick takeawaysFrequently asked… Continue Reading