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Prisync | Blog

Attract and retain customers with actionable pricing strategies in the e-commerce arena and increase your competitive edge.

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November 18, 2021

10 Smart Tips to Optimize Your Shopify Store with Social Shopping Strategy

The online shopping landscape keeps on changing. Fifteen, ten years back, there weren’t much more than eBay or Amazon. Nowadays, running an online store is a career available to almost everyone across the globe. Platforms… Continue Reading

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November 10, 2021

5 Repricing Strategies to Stand Out [Mostly Thanks to Amazon]

Repricing strategies are essential for every company, allowing them to streamline their business operations, attract more customers, and increase their return on investments (ROIs). Repricing is an integral component of your price management strategy.  It… Continue Reading

what-is-price-sensitivity
November 3, 2021

What Is Price Sensitivity? Things We’ve Learned From Marketing Research

What is Price Sensitivity? Price sensitivity refers to the extent to which individuals perceive and respond to changes or differences in prices for products or services (Monroe, 1973). When it comes to consumer purchasing patterns,… Continue Reading

How-to-price-a-product-_-A-comprehensive-guide-for-online-seller
October 20, 2021

How to Price a Product | A Comprehensive Guide for Online Sellers

Price management is an essential aspect of e-Commerce businesses. About 80% of consumers say that competitive pricing is an important component of shopping at a retail store. Implementing a solid pricing strategy will entice your… Continue Reading

October 15, 2021

E-Commerce Events: Upcoming Events for 2022

E-commerce has increased significantly during the pandemics. COVID 19 fueled the growth of the sector but also put a stop to in-person e-commerce events in the last year and early 2020. With the increasing rate… Continue Reading

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October 13, 2021

How to Prepare For Black Friday & Cyber Monday Shoppers

Black Friday and Cyber Monday are established worldwide as the most popular sales periods in the retail calendar for brick-and-mortar stores and online shops. Since the beginning of the Covid-19 pandemic, companies focus more on… Continue Reading

map-monitoring
October 6, 2021

What is MAP (Minimum Advertised Price) and How MAP Monitoring Tools Can Help You Enforce It

What Is A Minimum Advertised Price? MAP is an abbreviation for Minimum Advertised Price.  MAPs take the form of policies that are developed by the manufacturer or brand of a certain product.  According to these… Continue Reading

how-to-prepare-for-back-to-school-sales
September 22, 2021

How to Prepare for Back to School Sales

Back to school season is a major marketing and sales opportunity for retailers. It is a joyful experience for many kids and teenagers, allowing them to purchase their favorite products. However, 2021 is different in… Continue Reading

August 26, 2021

Shopify Dropshipping Pricing Guide [A Systematic Approach]

Shopify Dropshipping has been a hot topic amongst many would be entrepreneurs and established business owners for a number of years now, with the idea of starting an ecommerce business being a likely to attractive… Continue Reading

August 24, 2021

Price Matching: Pros & Cons [And Why Giants Love It So Much]

Consumers are always pricing sensitive when buying products or services. Price is the ultimate factor for consumers when choosing a vendor or retailer. Price management is an essential strategy that increases productivity, generates higher returns… Continue Reading