How to Re-activate a Shopify Store?

Did you deactivate your Shopify store and want to reopen it? Or can you not access your Shopify store somehow and it’s invisible to customers? 

Your Shopify store might be closed if you have missed your payment on Shopify subscription. You can re-open it until you pay your bill.  

If you have deactivated your store on purpose or it’s closed due to missing bills but want to re-activate a Shopify store, you can follow the steps. 

Let’s start!

Some of the Reasons Why Your Payment Failed

• • Expired credit card.

• • Credit card that is not valid for Shopify. 

• • Credit card that doesn’t allow recurring payments. 

• • Your account has no payment method on file.

The charges might include a subscription plan, transaction fees and app fees if you use any. 

Quick Tip: There are lots of Shopify apps that can make your job easier! You can automate your manual tasks which will increase efficiency and reduce your costs. There are many useful Shopify Apps such as; email marketing, marketing analytics, customer loyalty, dynamic pricing optimization, and customer review. 

If you want to learn more about it, visit Shopify Billing. 

Reactivate Your Shopify Store

After reactivating your Shopify store you can take different steps than before. You can focus on improving your service to your customers. But before doing that, you can consider optimizing your online selling journey. 

How?

Since Ecommerce is a highly competitive area, taking some competitive actions you can gain your competitive edge! 

Let’s start to identify some of the key steps you can take to beat your rivals.

Key Step #1: Sell on Multiple Platforms

Setting up an online store on multiple platforms is one of the best practices. It’s essential to reach more of your target customers and increase your revenue. However, finding the best platforms can take some time. You need to do some research to make sure your team can manage all these platforms that offer the best service to your customers.

What about starting with one of the best? Google Shopping.

Google Shopping is a Google service for customers to search, view and compare products they are looking for. 

Online merchants can list their products for free on the Google platform. You can easily integrate your Shopify store with Google Shopping. You can connect your Google account with Shopify. Then you can manage your products on Google directly from Shopify!  

Did you know that Google Channel dominates the retail search market with 76.4% of retail search ad spend in the US, and 82% of retail search ad spend in the UK?

To be noticed and reach a wider audience Google Shopping can help you a lot! 

Key Step #2: Start Personalize Experiences

People are 40% more likely to spend more than planned when they identify the shopping experience to be highly personalized.

Online retailers are always looking out for what’s new to stand out from the competition. To increase customer satisfaction and loyalty and your number of sales you can adopt personalization. 

Personalized shopping is a set of practices that online stores that display dynamic actions based on using customer data. This data includes customer shopping habits such as the frequency of their shopping, what they buy and at what time of the day and what device they use during the purchase. 

Customer information can help you a lot. For instance, if most of your customers use their mobile devices for shopping you can consider optimizing your online store for mobile. 

If you are challenged with a high abandonment rate, you can send notifications to your customers that are shopping on mobile. This can help you to reduce it and it’s one of the practices of personalization.   

 

Key Step #3: Automate Competitor Price Tracking

87% of shoppers surveyed say knowing they got a good deal is important to them when deciding which brand or retailer to buy from.

Pricing is one of the major elements for customers. That’s why online retailers have to study more and do research about pricing. Many retailers lose most of their customers because of bad pricing practices. 

If you haven’t offered the right pricing that doesn’t show the value of your products and your brand you can lose your customers. To become more competitive and increase your target base you need to do research about how other retailers do pricing.

Do you remember the last time you checked other prices? How frequently do they change their pricing? This is a required task for retailers.

But especially your competitor’s pricing moves! 

Price tracking takes lots of time and asks for your effort. But in Ecommerce world, you have lots of tasks to do and you can automate some of them. Price tracking is one of them. 

Consider working with automated price tracking tools. They will show you your competitor’s price changes and you can offer competitive pricing for your products!

Key Step #4: Use Social Media for Better Customer Relationships

Social media is a great way to promote your store and drive traffic. There are various strategies you can apply to attract your target customers. It’s the easiest way to communicate with your customers both pre-purchase and post-purchase.   

You can attract your customers to make new orders and give them incentives to share their comments about your products. Asking for their feedback and showing you value their opinions to make your service better will create a better customer relationship with your brand. 

Another effective strategy on social media is adopting social commerce. This is a practice of selling your products directly on social media. To make your job easier you can use Shopify Apps that can help you improve the ways you sell to your customers on social media. 

Takeaways

If you realized your store is closed without you knowing it, it’s probably because of a payment failure. You can follow the steps mentioned in the article to re-activate and gain the competitive edge of the Shopify store. Quick tips can help you to automate your manual tasks and start selling more and more again!