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Prisync | Blog

Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.

March 13, 2024

Premium Pricing: Definition, Pros & Cons, Examples

We know the fierce competition in the ecommerce industry compels you to compete on price. But some shoppers don't search for cheap prices. Instead, they look for exclusiveness. Premium pricing (prestige pricing) is the perfect… Continue Reading

Dynamic pricing- increase your profit margins
March 12, 2024

Dynamic Pricing: How To Use it to Increase Your Profit Margin

Your company depends on your pricing decisions. Even the best product in the world won’t be able to survive bad and static pricing. Such as, pricing too high means that no one will buy it,… Continue Reading

E-Commerce Decoy Pricing How to Use the Decoy Effect to Influence Sales
March 6, 2024

Decoy Pricing: Influence Sales to The Right Direction

People work hard in their everyday lives to strike a happy medium. Most people find comfort in the middle-ground and tend to avoid extremes. Apparently, we do so when we're shopping too. When presented with… Continue Reading

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March 5, 2024

Target Rate of Return Pricing: A Strategy Used by Experts

Target return pricing is a pricing strategy used by many ecommerce experts. It helps them set the price of a product based on the expected rate of return of their business. It sounds more complicated… Continue Reading

everyday low pricing strategy blog cover
February 13, 2024

Everyday Low Pricing Strategy: Pros & Cons | 4 Brands That Nailed It

Everyday low pricing strategy is a price management method or tactic that enables companies, brands, and retailers to offer their customers consistently low-priced products. Instead of offering discounts, coupons, and promotions, companies focus on providing… Continue Reading

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basket based pricing blog cover
February 6, 2024

Basket Based Pricing: A Better Way to Upsell

Returning customers account for 40% of the US revenue. Their numbers are small, but they are more profitable than one-time shoppers. Top-performing marketers work hard to keep customers loyal to their stores, and a basket… Continue Reading

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selling toys online blog cover
January 30, 2024

Ecommerce Pricing Teardown Part 4: Selling Toys Online

In our pricing strategy teardown series, we look at how ecommerce stores in popular industries navigate the topic of pricing. We look at the strategies they implement, the tactics they use and how they stack… Continue Reading

Psychological Pricing Strategies to Boost Sales and Revenue blog cover
January 24, 2024

Psychological Pricing Strategies to Boost Sales and Revenue

Do you know that 87% of online buyers consider price as the most important factor affecting their purchase decision? In this scenario, you cannot go wrong with your pricing strategy. If you price your products… Continue Reading

Shopify Pricing Strategy-How to Be Profitable blog cover
January 23, 2024

Shopify Pricing Strategy: How to Be Profitable

Running a Shopify store sounds like a good idea for many, but keeping that store profitable is something many newly found (and even seasoned) ecommerce owners struggle with. You see without a proper profitable Shopify… Continue Reading

Google Shopping Feed
January 16, 2024

What is Google Shopping Feed and How to Set Up for Shopify?

Want to reach more customers and increase your brand’s awareness worldwide as a Shopify store owner? It looks like you are talking about uploading your products from your Shopify store to Google Shopping. You are… Continue Reading