Pricing Dictionary
We’ve gathered everything you need to know about pricing in our glossary. Feel free to come back when you need it!
e-Commerce Day on May 15, 2020 – made by real.de [CANCELLED]
Hi Prisync readers! Unfortunately, the e-Commerce Day event is canceled due to the Coronavirus outbreak. Check out the cancellation announcement. The real.de team is proud to announce: On Friday, May 15, we welcome you for the eleventh time to the RheinEnergieSTADION in Cologne to present the latest developments in online trading. With about 2,000 participants …
Selling Internationally: Ways to Translate Your Shopify Store
Selling internationally is complicated, but shopping internationally is even worse. Make it easier for your customers with a few simple steps.
How to Get Traction to Your New E-commerce Store
Driving traffic to an online store in this competitive environment is difficult. Check out these tactics to get traction to your new store.
Customer retention for D2C brands: How to keep your customers happy
D2C brands are definitely the cool kid on the block but how can they grow sustainably and overtake competitors and incumbents? Surely by maintaining a high customer retention rate. No brand can hope to survive on CPC alone. And everybody does email marketing, abandoned cart recovery and retargeting. You need more than that to dominate …
Every Company Needs a Price Intelligence Function
Price Intelligence is a secret weapon. Learn how it’ll drastically improve your sales, purchasing, accounting, and marketing departments.
How to Write an Incredible eBook to Boost Your Online Sales
You have a new product. You’re looking for new ways to attract customers, make sales, and establish your brand. There are many ways creating an eBook can help. You may want to write a book on marketing to generate new leads so that you can promote your products by email. You may be thinking about …
Willingness to Pay: A Metric for Better Pricing Decisions
Willingness to pay (WTP) is the maximum price a consumer is willing to pay in exchange for a product/service. We use this metric to price our products in line with customer expectations, and thus, increase their likelihood of purchase. Here’s how to conduct one. How to conduct a WTP research Step one: Segment the market …
Price: Definition, Price Point, and Competitor Prices
Price is the amount of money given in return for a product or service. In some cases, it refers to the amount requested by a seller in exchange for the product/service she/he offers. Selling price is another term referring to the requested amount. Whereas transaction price refers to the actual amount of money paid for …
How Referral Discounts Affect Customer Buying Behavior and Revenue
Picture the ordinary Soul Kitchen cafe on the corner of the street that offers a free croissant with raspberry jam with the purchase of cappuccino during early morning hours. One day, local resident George Mint gets into a habit of going to Soul Kitchen for a bite and a cup of coffee on his way …
