Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.
Google Shopping Repricing tool launched to help retailers optimize their pricing. Google has introduced an automated pricing solution that allows merchants to manage their product pricing. The repricing tool helps to adjust merchants' prices to… Continue Reading
As the holiday season draws near, online retailers are gearing up for the most significant shopping events of the year: Black Friday and Cyber Monday. These two days have become synonymous with incredible deals, massive… Continue Reading
World Pricing Day took place for the first time on 9 September 2022. We are very proud and happy to continue to host the second World Pricing Day event this year as well. Did you… Continue Reading
Ecommerce is a big market, with Amazon dominating about 50% of all ecommerce trade toward the end of 2019, it can seem overwhelming trying to break the market when opening a new store. However, don’t… Continue Reading
What is World Pricing Day? Pricing professionals will share their insights and experiences to create awareness and keep you informed about the latest pricing improvements on 9th September. We’ll be discussing the potential risks &… Continue Reading
It's a common misconception that you must sell a wide range of products in your online store to secure a high income. However, having a successful single-product e-commerce business is highly possible. A single-product e-commerce… Continue Reading
If you openly shared your advertising plan, you'd feel exposed. Anyone who knew what you were planning could stay ahead of you. Your competitors could create ads knowing who you're trying to reach and what… Continue Reading
Shopify Editions Summer 23 brings together over 100 updates. There's plenty to explore, from Shopify's leap into artificial intelligence (AI) to the best checkout experience. What about taking a closer look at the most important… Continue Reading
Most companies have a lot of room for improvement when it comes to their pricing strategy. Sure, they all want to keep their costumers happy and maximize profits, but their pricing more often than not… Continue Reading
Loss-leader pricing is an aggressive pricing strategy aimed to lure customers away from competitors into one's own store. Once the customer steps in the store, the expectation is to negate the loss with the sale… Continue Reading