Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.
ICON_PLACEHOLDEREstimated reading time: 8 minutes Table of contentsAffiliate marketing definitionWho needs affiliate marketingBenefits of affiliate marketingCost-effectiveEasy-trackingHigher rankingIs affiliate marketing a good choice for your business?How to create an effective affiliate campaign on ShopifyWhy you should… Continue Reading
Effective order fulfillment is essential to every e-commerce company. It is even more crucial amidst the current COVID-19 pandemic as its direct impact on global logistics and fulfillment left many e-commerce businesses exposed and unprepared… Continue Reading
For every online website, customer engagement is very crucial. It has a direct impact on website ranking, traffic, customer satisfaction, and overall revenue. As per the study, 63% of marketers view customer engagement as customer… Continue Reading
Running an e-commerce business has its pros. You likely have lower overhead costs compared to a brick-and-mortar store, and it may be easier to reach your customer base on the digital front. It’s likely that… Continue Reading
In a consumer space affected by COVID-19, customers are searching for online alternatives to their everyday purchases. New spaces have emerged home office equipment, entertainment, online education, and specialist products that were previously not explored… Continue Reading
Product owners, marketing teams, and brand managers work hard to acquire new customers - we run email marketing campaigns and write transactional emails. That’s why a lot of company owners are hesitant to increase product… Continue Reading
Retailers have been battling cart abandonment right from the inception of eCommerce. In the course of time, the old notion of "sell and buy" has transformed into a much-sophisticated system—something that is capable of contributing… Continue Reading
Many predict that the COVID-19 pandemic will drive a lot more of the world's shopping online. While panic buying makes it impossible to tell what's waiting for online retailers in the rest of 2020, we… Continue Reading
The sale of counterfeit goods dates back to centuries ago and its eradication seems far from being achieved. In the e-commerce world, counterfeiting is commonplace, and online shoppers around the world run the risk of… Continue Reading
Social media is ingrained into almost every facet of our culture and social listening isn’t far behind. When you implement the right social listening tactics, you’re able to cut through the noise made by billions… Continue Reading