Prisync | Blog
Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.
Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.
Have you ever noticed that some stores mark the price of their goods with a “$” sign, while others don’t? They do this on purpose. The decision to include that little symbol or not makes… Continue Reading
Inflation is a big concern for everyone from individuals, companies, retailers, to politicians. This affects you as an individual and also your business life. To deal with that effectively as an online retailer, you need… Continue Reading
Most of our clients ask us, what's the most effective and up-to-date pricing strategy for ecommerce businesses? Unfortunately, there is no straightforward answer to this question. We tell them each business has different needs and… Continue Reading
It's important to have the right price for the product at the right time. Modern customers are price sensitive and it's not today's news, right? Price intelligence refers to finding the optimal price for your… Continue Reading
Predatory pricing is the strategy of using below-cost pricing to undercut competitors and establish a market advantage. It is a method in which a seller sets a price so low that other suppliers can't compete… Continue Reading
Repricing strategies are essential for every company, allowing them to streamline their business operations, attract more customers, and increase their return on investments (ROIs). Repricing is an integral component of your price management strategy. It… Continue Reading
What is Price Sensitivity? Price sensitivity refers to the extent to which individuals perceive and respond to changes or differences in prices for products or services (Monroe, 1973). When it comes to consumer purchasing patterns,… Continue Reading
Product pricing is an essential aspect of ecommerce businesses. During 2021's holiday season, approximately three-quarters of consumers in the United States stated that the price of a product was one of the primary factors influencing… Continue Reading
What is introductory pricing? Introductory pricing strategies are used to attract customers to a new product or service by offering a special price and developing a new customer audience for the new entry. As a… Continue Reading
What is Promotional Pricing? Promotional pricing is a method of generating customer interest in specific items or services that individuals or businesses provide to the public. How this is done is through a promotional price… Continue Reading