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Prisync | Blog

Attract and retain customers with actionable pricing strategies in the e-commerce arena and increase your competitive edge.

Pricing tactics for Upcoming Holiday Seasons - Prisync logo is sunbathing under the beach umbrella
September 21, 2022

Pricing Tactics: For the Upcoming Holiday Season in 2022

Estimated reading time: 8 minutes Table of contentsTake every chance to improve profitabilityTrack competitors, set dynamic pricesUse loss leadersOffer personalized discountsOffer custom bundlesWish you the best holiday season! This year consumers are facing a disparate… Continue Reading

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July 6, 2022

Pricing Strategies During Inflation

Estimated reading time: 7 minutes Inflation is a big concern for everyone from individuals, companies, retailers, to politicians. This affects you as an individual and also your business life. To deal with that effectively as… Continue Reading

pricing trends for 2022
June 1, 2022

Pricing Trends: What’s Ahead in Ecommerce for 2022

Most of our clients ask us, what's the most effective and up-to-date pricing strategy for e-commerce businesses? Unfortunately, there is no straightforward answer to this question. We tell them each business has different needs and… Continue Reading

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May 26, 2022

Google Shopping Repricing

Estimated reading time: 4 minutes Have you heard of Google's pricing tool on The Buy on Google? If not, hear us out.¬† Google has introduced an automated pricing solution that allows merchants to manage their… Continue Reading

price intelligence
May 18, 2022

How Lack of Price Intelligence Hurt Your Business in the Worst Ways

Estimated reading time: 11 minutes It's important to have the right price for the product at the right time. Modern customers are price sensitive and it's not today's news, right? Price intelligence refers to finding… Continue Reading

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March 30, 2022

What is Predatory Pricing? | Pros & Cons

Predatory pricing is the strategy of using below-cost pricing to undercut competitors and establish a market advantage. It is a method in which a seller sets a price so low that other suppliers can't compete… Continue Reading

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November 10, 2021

5 Repricing Strategies to Stand Out [Mostly Thanks to Amazon]

Estimated reading time: 5 minutes Repricing strategies are essential for every company, allowing them to streamline their business operations, attract more customers, and increase their return on investments (ROIs). Repricing is an integral component of… Continue Reading

what-is-price-sensitivity
November 3, 2021

What Is Price Sensitivity? Things We’ve Learned From Marketing Research

Estimated reading time: 7 minutes What is Price Sensitivity? Price sensitivity refers to the extent to which individuals perceive and respond to changes or differences in prices for products or services (Monroe, 1973). When it… Continue Reading

How-to-price-a-product-_-A-comprehensive-guide-for-online-seller
October 20, 2021

How to Price a Product | A Comprehensive Guide for Online Sellers

Estimated reading time: 10 minutes Table of contentsStrategies to Price a Product¬†Use Analytics to Understand Customers' BehaviorImprove Your Website's LayoutFocus on the Right Pricing ModelCompetitive PricingBelow Competition PricingAbove Competition PricingPsychological PricingCharm PricingFocus on a Reference… Continue Reading

August 26, 2021

Shopify Dropshipping Pricing Guide [A Systematic Approach]

Estimated reading time: 9 minutes Shopify Dropshipping has been a hot topic amongst many would be entrepreneurs and established business owners for a number of years now, with the idea of starting an ecommerce business… Continue Reading