E-Commerce Strategy

Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.

Premium Pricing: Definition, Pros & Cons, Examples

Premium pricing is applicable for certain products that might be perceived as luxury or quality products. Learn more->...

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Dynamic Pricing: How To Use it to Increase Your Profit Margin

Your company depends on your pricing decisions. Even the best product in the world won’t be able to survive bad and static pricing. Such as, pricing too high means that...

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Decoy Pricing: Influence Sales to The Right Direction

Decoy pricing is a pricing strategy to divert consumers to the higher-priced product and make consumers think they are getting a better deal. Learn more->...

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Target Rate of Return Pricing: A Strategy Used by Experts

The target rate of return pricing sounds a bit complex when you hear it for the first time. The good news is that it's not. Learn more->...

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Everyday Low Pricing Strategy: Pros & Cons | 4 Brands That Nailed It

What is everyday low pricing? Pros and Cons? How to decide if you need this strategy? Brands that use low-pricing methods? Learn here ->...

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Basket Based Pricing: A Better Way to Upsell

Basket based pricing is the new standard for online retail, and it's a great way to bring more value to your customers. Learn more->...

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Ecommerce Pricing Teardown Part 4: Selling Toys Online

In this e-commerce pricing teardown, we've picked online toy sellers and not a particular brand to give you a brief overlook. Learn more->...

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Psychological Pricing Strategies to Boost Sales and Revenue

Do you know that 87% of online buyers consider price as the most important factor affecting their purchase decision? In this scenario, you cannot go wrong with your pricing strategy....

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Shopify Pricing Strategy: How to Be Profitable

Shopify pricing strategy is to offer the most value for your customers while being profitable and not compromise on quality. Learn more->...

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What is Google Shopping Feed and How to Set Up for Shopify?

Want to reach more customers and increase your brand’s awareness worldwide as a Shopify store owner? It looks like you are talking about uploading your products from your Shopify store...

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