Attract and retain customers with actionable pricing strategies in the e-commerce arena and increase your competitive edge.
Repricing strategies are essential for every company, allowing them to streamline their business operations, attract more customers, and increase their return on investments (ROIs). Repricing is an integral component of your price management strategy. It… Continue Reading
What is Price Sensitivity? Price sensitivity refers to the extent to which individuals perceive and respond to changes or differences in prices for products or services (Monroe, 1973). When it comes to consumer purchasing patterns,… Continue Reading
Price management is an essential aspect of e-Commerce businesses. About 80% of consumers say that competitive pricing is an important component of shopping at a retail store. Implementing a solid pricing strategy will entice your… Continue Reading
E-commerce has increased significantly during the pandemics. COVID 19 fueled the growth of the sector but also put a stop to in-person e-commerce events in the last year and early 2020. With the increasing rate… Continue Reading
Black Friday and Cyber Monday are established worldwide as the most popular sales periods in the retail calendar for brick-and-mortar stores and online shops. Since the beginning of the Covid-19 pandemic, companies focus more on… Continue Reading
What Is A Minimum Advertised Price? MAP is an abbreviation for Minimum Advertised Price. MAPs take the form of policies that are developed by the manufacturer or brand of a certain product. According to these… Continue Reading
Back to school season is a major marketing and sales opportunity for retailers. It is a joyful experience for many kids and teenagers, allowing them to purchase their favorite products. However, 2021 is different in… Continue Reading
Shopify Dropshipping has been a hot topic amongst many would be entrepreneurs and established business owners for a number of years now, with the idea of starting an ecommerce business being a likely to attractive… Continue Reading
Consumers are always pricing sensitive when buying products or services. Price is the ultimate factor for consumers when choosing a vendor or retailer. Price management is an essential strategy that increases productivity, generates higher returns… Continue Reading
The economic slowdown is a global reality, and companies must step up their efforts to determine operating efficiencies and decrease their capital requirements. The game is no longer growing at any cost. Today, the cost… Continue Reading