Press enter to see results or esc to cancel.

Marketing for the Holidays: Best Practices for Ecommerce Merchants During the Holidays

Global spending hit some serious milestones in 2018. Customers dished out more than $1 trillion globally for their holiday items. Black Friday and Cyber Monday continue to rise in popularity. Now, they’re considered the two most popular days of online holiday shopping. In 2018, almost half of all holiday spending was done during Cyber Week. …

Continue reading

A Strong Relationship With Customers: How to Build it with D2C

If you’re launching your direct-to-consumer business, you need to think about how you plan on building stronger customer relationships with the people you hope to buy from you.  In general, D2C products are much more expensive as they can’t rely on a distributor placing them in department stores or online multi-vendor marketplaces.  Not only that, …

Continue reading

DTC Pricing Teardown: How Brooklinen’s Pricing Strategy Boosts Sales

DTC e-commerce vendors are completely changing the game of online selling. Through bypassing traditional distributors and department stores, vendors can take back control and sell directly to the consumer. The way big online marketplaces and department stores price their products is wildly different from how everyday e-commerce stores do. If you’re currently building a larger …

Continue reading