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Prisync | Blog

Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.

Marketing Software
May 14, 2020

How Marketing Software Will Change Ways of Doing Business

Sales and marketing software will revolutionize the entire enterprise ecosystem. For a modern-day marketing team, automated marketing is a necessity. To simplify, automate and assess marketing-related assignments and workflows, most companies acquire digital marketing software… Continue Reading

by Prisync
Email Customers About A Price Change
May 13, 2020

How to Email Customers About a Price Change [+Email Template]

Product owners, marketing teams, and brand managers work hard to acquire new customers - we run email marketing campaigns and write transactional emails. That’s why a lot of company owners are hesitant to increase product… Continue Reading

by Andriy Zapisotskyi
Competitor Price Watch
May 11, 2020

Prisync Acquired CPW: Financial Details Undisclosed

Our company, Prisync, has just made its 2nd acquisition to date and acquired its UK-based competitor Competitor Price Watch. (We acquired our AU-based competitor Spotlite back in March 2019.) The Announcement UK-based Competitor Price Watch… Continue Reading

by Burc Tanir
Fight Cart Abandonment
May 4, 2020

How To Fight Cart Abandonment [+6 Issues & Solutions]

Retailers have been battling cart abandonment right from the inception of eCommerce. In the course of time, the old notion of "sell and buy" has transformed into a much-sophisticated system—something that is capable of contributing… Continue Reading

by Georgie Matthew
Shipping Automation
April 24, 2020

Shipping Automation: Why And How to Automate [+6 Smart Strategies]

Many predict that the COVID-19 pandemic will drive a lot more of the world's shopping online. While panic buying makes it impossible to tell what's waiting for online retailers in the rest of 2020, we… Continue Reading

by Iris Dings
How Retailers Can Fight Counterfeiting
April 20, 2020

How Online Retailers Can Fight Against Counterfeiting

The sale of counterfeit goods dates back to centuries ago and its eradication seems far from being achieved. In the e-commerce world, counterfeiting is commonplace, and online shoppers around the world run the risk of… Continue Reading

by Duline Theogene
6-social-listening-tactics-to-generate-new-customers
April 7, 2020

6 Social Listening Tactics to Generate New Customers

Social media is ingrained into almost every facet of our culture and social listening isn’t far behind. When you implement the right social listening tactics, you’re able to cut through the noise made by billions… Continue Reading

by Daniel Ndukwu
Customer Retention for D2C Brands: How to Keep Your Customers Happy
February 18, 2020

Customer retention for D2C brands: How to keep your customers happy

D2C brands are definitely the cool kid on the block but how can they grow sustainably and overtake competitors and incumbents? Surely by maintaining a high customer retention rate. No brand can hope to survive… Continue Reading

by Murry Ivanoff
How to Write an Incredible eBook to Boost Your Online Sales
February 10, 2020

How to Write an Incredible eBook to Boost Your Online Sales

You have a new product. You're looking for new ways to attract customers, make sales, and establish your brand. There are many ways creating an eBook can help. You may want to write a book… Continue Reading

by Jana Rumberger
Pricing Glossary
February 6, 2020

Pricing Dictionary: 61 Terms You Need to Know About E-commerce Pricing

Table of contents Basket-based pricing Captive product Channel-specific pricing Commoditization Comparison shopping engines Competitive intelligence Competitive market Competitive pricing / market-oriented pricing Cost-plus pricing / cost-based pricing / cost-oriented pricing Decoy effect Dropshipping Dumping Dynamic… Continue Reading

by Prisync