Image

Prisync | Blog

Attract and retain customers with actionable pricing strategies in the e-commerce arena and increase your competitive edge.

July 12, 2016

E-Commerce Payments: How to Improve Usability

Running an online business could be a challenge, especially when you’re just starting out. One of the first things to do is to find customers and getting them to buy. But what if the payment process is badly designed? In this article, we'll show you how you can improve your ecommerce checkout page usability. According to Baymard Institute, the average… Continue Reading

July 5, 2016

Conversion Funnels: Optimization Best Practices

Every sale involves guiding a buyer through certain steps to ensure successful completion. This process is referred to as the conversion funnel. Considering each step of the process in isolation is a good way of detecting ̶ and solving ̶ potential problems. In today's guest post on Prisync Blog, Irene from Actinic will share how they treat the conversion funnel… Continue Reading

June 21, 2016

Quality Links: 7 Content Types to Generate Links

Good link building is now developed around the idea of getting links with quality content. But there is much uncertainty about link building. Someone considers that it is a great thing for SEO and website visibility, while others think that it can hurt website rankings in SERP. Based on my SEO experience, high quality links always work well, especially if… Continue Reading

June 15, 2016

Cosmetics E-Commerce: What Businesses Need to Know

Cosmetics sector has an upward trend of growth and considering its e-commerce integration it seems like it will grow even more. Online retailing of cosmetics and personal care is a popular sector and e-commerce businesses utilize social media, offline marketing events, YouTubers, blogs and more to create more conversions, engagement and build their brand awareness. Cosmetics products are essential to… Continue Reading

June 14, 2016

Mobile Commerce: 5 Tips for Developing a Native App

In everyday life, almost every one of us is dependent on mobile technology. Initially, apps were created for playing games, but nowadays more businesses rely on mobile apps for sprouting their business. Mobile commerce is extrapolated to reach $149 Billion in US volume alone by 2019. Browser dependent apps can now function like a native app. Moreover, many industrial persons… Continue Reading

by
June 6, 2016

E-Commerce Videos: 5 Type of Videos that Work

Imagine you’re working in retail. You’re a salesperson at a sporting goods store. On an average day you see hundreds of different shoppers: those who came with a specific sneaker model or brand in mind ready to buy, those who hunt for special prices and offers, those who came to browse and kill time… Then there’s also shoppers who know… Continue Reading

May 24, 2016

Redeem Points: Increase Loyalty for E-Commerce

As most of the loyal readers of Prisync's E-Commerce Blog already know, we are quite keen to drill down any interesting subject about e-commerce and love to publish posts as kind of follow ons to each other in our blog. After a few pieces on our blog about Loyalty in E-Commerce, we were fascinated by the depth of this topic… Continue Reading

Content Marketing 4 Critical Mistakes
May 10, 2016

Content Marketing: 4 Critical Mistakes

Many e-commerce businesses have started heavily investing in content marketing for some time. That is great news, as it shows that business owners are willing to place their trust in this marketing strategy. After all,… Continue Reading

Social Media 10 Mistakes for E-Commerce
April 12, 2016

Social Media: 10 Mistakes for E-Commerce

Social Media may be the best thing since bakers started using knives. Like knives, there's a right way and a wrong way to use them. This post explores common eCommerce Social Media mistakes and how… Continue Reading

Cart Recovery Boost Sales Using Email
January 18, 2016

Cart Recovery: Boost Sales Using Email

A customer arrives to your online shop and starts building a shopping cart. After going through your products the customers proceeds to check out with a cart full of items. There are many ways to… Continue Reading