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Prisync | Blog

Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.

Google Shopping Pricing Strategies cover
January 4, 2024

Improve Your Pricing Strategy to Boost Performance on Google Shopping

Are you still wondering whether the price of a product or service really matters? Well, let us tell you this - it definitely does! But don't worry, it’s never too late. Let’s start. Price perception… Continue Reading

2024 Retail Calendar Blog cover
December 27, 2023

Prepare Your Business with the 2024 Retail Calendar for a More Profitable Year

From international holidays to awareness days, there are various themes in a year. Whether you are a brick-and-mortar or ecommerce retailer, it’s worth celebrating and creating marketing campaigns around special days. That's why you need… Continue Reading

google shopping blog cover
December 26, 2023

What is Google Shopping? And How to List Your Products?

Ecommerce has become the first choice for many shoppers. Even though they don't buy products online, the first thing they do is Google it! 81% of consumers go online before heading out to the store.… Continue Reading

Price analysis
December 19, 2023

Price Analysis: Doing It Properly for Ecommerce

Online shoppers' awareness is far more advanced compared to consumers of the brick and mortar era. They know where to find the best price matched with the best value, and they utilize the technological tools… Continue Reading

Smart Pricing
December 13, 2023

Smart Pricing: Competing Without Racing To The Bottom

Imagine a world where you were always able to command competitive prices for your products and still make a profit. That world is well within your reach if you start implementing smart pricing tactics. They… Continue Reading

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Price Index
December 12, 2023

Price Index: Definition, Calculation, and Function

The Price Index is the metric that shows your price positioning in the market. We'll talk about how observing the price index helps in improving sales, controlling the positioning of your brand, and finding loopholes… Continue Reading

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Data Visualization in Ecommerce
December 7, 2023

What is the Role of Data Visualization in Ecommerce?

Data visualization is a brilliant method of data representation. It helps you interpret customers, so it provides valuable insights to improve your sales strategy and your customer relationships, enrich shoppers' buying experience, and feed their… Continue Reading

e-commerce berlin expo blog 2024
November 29, 2023

E-Commerce Berlin Expo: An Event You Should Attend

E-commerce Berlin Expo is the biggest pure-play ecommerce event in the (tech) capital city of Germany. It is a B2B Expo & Conference for ecommerce service providers. Over 250 exhibitors, 50 speakers and networking among… Continue Reading

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Cost-Plus pricing blog cover
November 28, 2023

Cost-Plus Pricing: Definition & How-to Guide

As an online retailer, there are several pricing strategies you can adopt or combine. Cost-plus pricing is the most easy-to-apply strategy that can save you all the time on earth. But is it effective? By… Continue Reading

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Ecommerce Trends for 2024 blog post featured image
November 23, 2023

The Future of Online Shopping: Must-Follow Ecommerce Trends for 2024

In 2024, brace yourself for many groundbreaking ecommerce trends that will guide you in a new era of growth for your online business. We have carefully selected the top trends that we believe will revolutionize… Continue Reading