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Prisync | Blog

Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.

Introductory Price
August 5, 2021

How to Use Introductory Price to Capture A Large Audience From Early On

What is an introductory price? Pricing strategies used to attract customers to a new product or service by offering a special price and developing a new customer audience for the new entry are known as… Continue Reading

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August 3, 2021

Promotional Pricing: Definition, Pros & Cons, Brands That Nailed It

What is Promotional Pricing? Promotional pricing is a method of generating customer interest in specific items or services that individuals or businesses provide to the public.  How this is done is through a promotional price… Continue Reading

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unilateral-pricing-policy
July 27, 2021

What is Unilateral Pricing Policy and How it Differs From MAP

Although many companies, including retailers, consider price management an easy task, pricing strategies are complex because they involve various stages, from production costs, product price setting, and consumer attitudes. Choosing a pricing policy depends on… Continue Reading

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marketing mix: Pricing
July 13, 2021

Marketing Mix: Why Is Pricing the Most Important Pillar

Nowadays, factors like price matching have become incredibly important. This is because the price is now the most important 'P' in the marketing mix. We discuss how retailers can use pricing data to improve their… Continue Reading

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Ecommerce Automates Series
July 1, 2021

Meet the AutoMates | Automation Will Bring You Success in Ecommerce

Do you know what's one thing that brought many companies success? The power of automation. When you think of automation, time and cost savings come to mind immediately. But it's so much more than that.… Continue Reading

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Dynamic Pricing Algorithms in 2021
June 17, 2021

Dynamic Pricing Algorithms in 2021 | State of Repricing Technologies

Price management is a significant problem faced by many companies, including retailers, because errors in price tracking can lead to improper results, leading to lost profits. Traditional price management techniques are prone to errors, preventing… Continue Reading

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Cost of Magento Website Development
June 16, 2021

Cost of Magento Website Development [+Proven Tips on Lowering It]

Magento is one of the most famous platforms for online commerce. With 300,000+ merchants using the platform worldwide, it's a favorite choice of many large corporations and small companies alike. Building online stores on Magento… Continue Reading

Dunning Management
June 3, 2021

The Silent Revenue Killer | Guide to Dunning Management

Churn, the silent killer for so many online businesses. It’s a problem that every business with any type of subscription-based pricing model has to deal with.   You spend countless energy time, money and on product… Continue Reading

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May 27, 2021

How to Optimize Shipping & Delivery Dates to Beat Competitors

No one likes losing out at the last moment to a competitor in any kind of situation. Imagine you’re running a marathon, and in the final seconds, your left trainer falls off. The runner behind… Continue Reading

Market Your Products to Gen Z
May 20, 2021

How To Market Your Products To Gen Z

ICON_PLACEHOLDEREstimated reading time: 8 minutes Brands targeting Gen Z need to look beyond the confines of traditional segmentation, the ultimate priority always has to be on alignment that helps us cultivate relationships with youth culture… Continue Reading