Prisync | Blog

Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.

Give Your Customers Options & Control in These 13 Simple Ways

Chipotle Mexican Grill didn’t reach nearly $6 billion in annual revenue because it’s a fast, casual Mexican restaurant.  When we explore the psychological triggers behind why people buy Chipotle, we...

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How to Use Introductory Pricing: Capture A Large Audience From Early On

What is introductory pricing? Introductory pricing strategies are used to attract customers to a new product or service by offering a special price and developing a new customer audience for...

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Promotional Pricing: Definition, Pros & Cons, Brands That Nailed It

What is Promotional Pricing? Promotional pricing is a method of generating customer interest in specific items or services that individuals or businesses provide to the public.  How this is done...

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What is Unilateral Pricing Policy and How it Differs From MAP

Although many companies, including retailers, consider price management an easy task, pricing strategies are complex because they involve various stages, from production costs, product price setting, and consumer attitudes. Choosing...

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Marketing Mix: Why Is Pricing the Most Important Pillar

Nowadays, factors like price matching have become incredibly important. This is because the price is now the most important ‘P’ in the marketing mix. We discuss how retailers can use...

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Meet the AutoMates | Automation Will Bring You Success in Ecommerce

Do you know what’s one thing that brought many companies success? The power of automation. When you think of automation, time and cost savings come to mind immediately. But it’s...

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Cost of Magento Website Development [+Proven Tips on Lowering It]

Magento is one of the most famous platforms for online commerce. With 300,000+ merchants using the platform worldwide, it’s a favorite choice of many large corporations and small companies alike....

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The Silent Revenue Killer | Guide to Dunning Management

Churn, the silent killer for so many online businesses. It’s a problem that every business with any type of subscription-based pricing model has to deal with.   You spend countless energy...

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How to Optimize Shipping & Delivery Dates to Beat Competitors

No one likes losing out at the last moment to a competitor in any kind of situation. Imagine you’re running a marathon, and in the final seconds, your left trainer...

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How To Market Your Products To Gen Z

Brands targeting Gen Z need to look beyond the confines of traditional segmentation, the ultimate priority always has to be on alignment that helps us cultivate relationships with youth culture...

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