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Prisync | Blog

Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.

Ecommerce Trust Drivers
August 7, 2025

Ecommerce Trust Drivers: How to Gain and Retain Your Customer’s Trust

A successful business is based upon a fulcrum of satisfied, enthusiastic, repeat customers. How do you turn customers into regulars? Getting people to your site is one task; convincing them to make a purchase is… Continue Reading

by Prisync Team
Easter
August 7, 2025

Get Your Store Ready for Easter Sales in Three Steps

Easter is at the door, are you ready to boost sales? Don't worry if you haven't started preparing yet, because we'll give you three tactics to outrank your rivals on this special day. You'll learn… Continue Reading

by Prisync Team
cyber monday
August 7, 2025

Cyber Monday: Pricing Tips to Drive Sales

Almost every ecommerce retailer has their eyes on Cyber Monday all year round, and it’s finally arrived! By filling up their online stores with the best deals and huge discounts, online retailers aim to get a… Continue Reading

by Prisync Team
3 person celebrating special days in ecommerce
August 7, 2025

Special Days in Ecommerce | Tips to Plan Ahead

There are many special days online that ecommerce businesses can benefit from. Special days in ecommerce are the perfect time for offering competitive deals and targeting wider audiences, but also having an understanding and analysis… Continue Reading

by Prisync Team
ecommerce strategies
July 28, 2025

Ecommerce Strategies: Ultimate List of Tools, Resources, and Skills

Starting an ecommerce store is difficult. With so many moving parts, it’s hard to know what should take precedence, what you need to work on and what will ultimately give you the biggest return on… Continue Reading

by Prisync Team
competitive-pricing-strategies-featured-image
July 24, 2025

Competitive Pricing Strategy: From Software Choice to Strategic Execution

Competitive pricing strategy is much more than undercutting competitor prices and price-matching. If you know how to use competitive intelligence technology and approach your competitors in an analytical and structured way, you have a high… Continue Reading

by Prisync Team
Brick, Click, and Everything in Between Omnichannel Retail Strategies for 2025
July 22, 2025

Brick, Click, and Everything in Between: Omnichannel Retail Strategies for 2025

Ecommerce is thriving, but the brick-and-mortar store isn't going anywhere just yet. Even if you started your business online or have a physical store, creating an omnichannel retail strategy is the key to success. As… Continue Reading

by Kaan-Toygar
Big Data in Ecommerce
July 10, 2025

Big Data in Ecommerce: Powering Smart Pricing, Personalization & Inventory Optimization

Big data has become the secret sauce behind smarter, faster, and more profitable decision-making in ecommerce. From personalized customer experiences to efficient inventory management, retail giants rely on big data in ecommerce to gain a… Continue Reading

by Prisync Team
How to Track Meta Conversions Better on Shopify
May 14, 2025

How to Track Meta (Facebook) Conversions Better on Shopify?

Meta (Facebook) ads rely heavily on accurate conversion tracking to optimize campaigns, attribute results, and improve return on ad spend (ROAS). But for many Shopify merchants, those conversion insights are incomplete — or worse, missing… Continue Reading

by Serhat Bora
The Psychology of Pricing How to Set Prices That Attract Buyers
May 12, 2025

The Psychology of Pricing: How to Set Prices That Attract Buyers

Price something too high? Customers walk away. Too low? They question quality. The difference between a sale and a scroll past often comes down to tiny psychological triggers that most business owners completely miss. Getting… Continue Reading

by Deborah Dagan