Prisync | Blog
Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.
Attract and retain customers with actionable pricing strategies in the ecommerce arena and increase your competitive edge.
When integrated into decision-making, competitive intelligence gives a significant competitive advantage to its possessors. Price intelligence is a great source for gaining a competitive edge. However, for ecommerce owners, the number of players in the… Continue Reading
Are all your customers the same? Obviously not. That's where segmentation comes in. Important differences exist between new vs. existing customers and we're here to determine how to attract each. One-size fits all pricing and… Continue Reading
An effective price tracking strategy offers a wide range of benefits to your business, strengthening your company’s position, streamline your product offering, and maximizing profits. Differential pricing is an integral component of dynamic pricing, allowing… Continue Reading
Through your foray into the world of ecommerce, when it comes to identifying a product, you may have heard of terms such as EAN (European Article Numbering), GTIN (Global Trade Item Number), and SKU (Stock-Keeping… Continue Reading
In the past decades, if a consumer needed a particular product, then they would be forced to drive all over town. Searching different stores in order to find what they were after. Due to this… Continue Reading
![Price Matching: Pros & Cons [And Why Giants Love It So Much] - two hands holding price tag and there is a star icon under them with 2.5 stars.](https://prisync.com/wp-content/uploads/2021/08/Price-Matching-Pros-Cons-And-Why-Giants-Love-It-So-Much-blog-size.png)
Price matching is a competitive pricing strategy employed by retailers to ensure their prices are in line with those of their rivals. When a customer identifies a product being offered at a lower or higher… Continue Reading
The first thing any business owner or a merchant learns entering the market is that price is never just one particular number. Price is actually such a multileveled matter that, in many ways, sound price… Continue Reading
Dynamic pricing sounds complicated. It’s not, though. It’s just a matter of time before most online sellers use dynamic pricing regularly because it’s simply more profitable than any other ecommerce pricing strategy. We’ll talk about… Continue Reading
Today’s consumers have so many options to choose from, and they can easily locate the best price via comparison shopping engines (CSEs). As a shopper, you’re probably familiar with the CSEs yourself. For the ones… Continue Reading
Can't you just price your products based on costs and target profit margins? What's the worst thing that could happen if you ignored competitor prices? You'd have few people visiting your store and even fewer… Continue Reading